June 2017 - Happy Anniversary for Avocet 1=4 Increased Business Value Client

After 12 months of hard stressful work , the son of  an unwell father owner ids two thirds of the way through  a successful turnaround of a £1.5m sales business.

Inheriting a position of declining sales (progressively down from £3m in 2008 to £2m in 2016), small losses, disorientated staff, poor systems, &  a broken business model, the challenge was daunting !

The fact that the business was a fashion accessories wholesaler to the retail industry, including some big names, was not helpful.

Working with Avocet, overheads have been slimmed, disorientated staff gone, information systems drastically improved, & the model reworked to aim at the smaller independent retailer.

Result is that on a business where sales reduced by 25% in 12 months, the trading loss was held at 50k,  with enhanced profit margins  & a more relevant product range boding well for a profitable sales increase for 2018.

This is a particularly dramatic  example of Avocet’s work with its 1=4 Increased Business Value programme.

To learn more please contact Roger at Avocet on 01494/ 726173

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