About Avocet Investments

Roger Bibby

  • Experienced Sales & Marketing orientated executive
  • Operated at Director level for 25 years and MD level for 14 years
  • Gravitated from large companies (Shell/Redland/Cape) to smaller companies
  • Main Board Director of Barbour Index PLC. 1994-1996
  • Led two Management Buy-ins
  • Trouble shooter & change agent

Roger has spent a lifetime working in a range of industries but gravitating to smaller companies:

  • In 'spare time' during 2010/11 Roger was National Chairman at the Federation of Small Businesses, for Economic Activity, Sources of Finance & Tax Affairs appearing before Parliamentary Select Committees & making submissions to the Independent Commission for Banking 

Avocet Investments

  • Established in 2001 to serve SME Business Owners with typically 500k-£5m annual turnover, offering Sources of Finance, Business Advice, & Project Management of Business Sales
  • Since 2001 it has built up a larger network of funders with good Customer Service records & a Flexible approach, to support  Avocet’s clients
  • The funding portfolio spans Leasing, Re-Leasing, Invoice Discounting, Stock Finance, Commercial Mortgages, Loans & Equity, with many non High Street Bank respectable & well established funders
  • Business Advice is focused around the 1=4 Increased Business Value Programme, where after a Professional Business Valuation, Avocet works with the client to increase Business Value
  • Selling Businesses involves Avocet in working closely with the client in a stressful period, finding potential buyers, ensuring they are well funded, negotiating on price & deal structure, helping Instruct an appropriate Solicitor, & generally Project Managing the whole process whilst leaving the key decisions for the Business Owner
  • 70% of new Instructions are generated by Referrals (including from 3 of the Top 10 UK Accountancy Firms), 20% from the Avocet Newsletter (“the Private Eye of Corporate Finance”), & 5% from Avocet Seminars & the 2 Business Owners Clubs it has established
  • The 'Avocet' is a wading bird which successfully recolonised in Suffolk after a 100 year absence: it has since grown its breeding population from humble beginnings. Wading through mud & growth from humble beginnings seem synonymous with the SME market !!
  • The Avocet Newsletter is published 5 times a year & is sent by post or e mail, to 450 organisations: to obtain your copy please contact us


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